We use an in-house platform to track all affiliate traffic. Here you can look at dashboards, reporting, campaigns, network news and you can manage your own profile.

Our robust tracking system follows the customer journey from the first impression, through to the purchase. When a user clicks on a Cheapflights link an affiliate has implemented, it redirects into our platform for the transaction to be tracked. This will generate a transaction ID which tells the system when the sale happened.

We run continuous tests on the platform to make sure the data is accurate.

For flexibility, we allow affiliates to track different partners or sites they work with. We also added a few extra parameters where you can add any data which might help you optimize your traffic. If you want to know more about this please contact us (or if you are already working with us, talk to you Cheapflights account manager).

When you join us, you will have your own account manager, who will guide you through the different tools we have and how to implement them. You should be able to make the most out of our affiliate programme such as advertising relevant products to match your content - if your content is about flights then flights related adverts will likely perform better than others.

You also need to consider which country you receive most of your traffic from. Users tend to convert better if the content is targeted to them, so we provide different campaigns for different countries.

One important factor to consider is where you plan to place the affiliate products on your site. Adding placements above the fold improves conversion. Advertising related content can also be a great way to monetise your site. For example, if you are advertising flights, you may want to add a hotel banner next to it, people who book flights often book their hotels too.