Just in time for the ramp up for the summer travel season, Zoom Airlines is launching nonstop service to Rome from a couple of Canadian cities, with one-way rates starting at $349.
On May 3, Zoom starts flying twice weekly from Toronto’s Pearson International (YYZ) to Rome’s Fiumicino Airport (FCO). Three days later, on May 6, Zoom zooms off to Rome from Montreal’s Trudeau International (YUL). That run will be a once-weekly affair.
With flight frequencies like that, the target market is demonstrably leisure travelers as well as VFR (visiting friends and relatives) traffic. Business flyers tend to prefer more frequent routings.
The $349 price tag includes meals and in-flight entertainment. Pay another $150 on top of that each way and upgrade to Premium Economy. There’s more room that way, a real comfort when flying the Atlantic.
With the addition of the Eternal City to its destinations, Zoom will serve seven European cities from Toronto; three from Montreal.
Zoom says it’s positioning itself in the marketplace as a “value-focused carrier,” one dealing in long-haul destinations.
© Cheapflights Ltd Jerry Chandler